Now you are ready to develop your client personas. Complete the fillable PDFS below and add them to you MAP notebook. If you prefer a plain pdf, just email me and I’ll get them over to you. Take some time to think through who you have already identified as you ideal client. Then think outside the box in case you are missing opportunities with a particular audience that you may have not previously considered.
Once you’ve completed the personas. Move on to identify your marketing goals and objectives as they correlate to your overall practice and brand goals.